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Marketing / Growth Manager

Marketing Mid–Senior Full-time London / Hybrid

Drive social, video, paid and organic content end-to-end — a generalist growth role at a company that's heavily invested in marketing.

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About the role

We're investing heavily in marketing and want someone who can own it broadly — social media, video, paid ads and organic content — and hold themselves accountable to the numbers. Call it Marketing Manager, Growth Manager, whatever fits; what matters is range, creativity and a bias for testing and measuring.

What you'll do

  • Plan and produce social media and video content that actually gets watched
  • Run and optimise paid campaigns (Google, Meta, LinkedIn) against clear targets
  • Grow organic reach through content, SEO and email
  • Track performance with analytics and double down on what works

What we're looking for

  • A generalist marketer who can both make content and read the data
  • Hands-on experience across social, video, paid and organic
  • Comfortable with analytics (GA4, ad platforms) and reporting on ROI
  • Self-starter who can own marketing without heavy oversight
  • Right to work in the UK

Nice to have

  • Experience marketing a professional service, fintech or B2B brand
  • Video editing / short-form content skills

About GoForma

GoForma is a UK accountancy practice giving contractors, freelancers, limited companies and small businesses a real, dedicated accountant — backed by modern, cloud-first tools. We're ACCA & AAT qualified, FreeAgent Platinum Partners and an HMRC-recognised agent, and we're growing.